Foodex showcases Victoria’s finest food and drinks

TOKYO–(BUSINESS WIRE) – Premium foods and beverages from Australia’s multicultural culinary capital Melbourne are among the delicious offerings from the Victoria State Government’s Trade Mission at Foodex Japan 2015.

A record number of Victorian exhibitors will be promoting their products and services at Foodex March 3-6 in the Makuhari Messe Convention Center. Gourmet foods, premium wines and a range of unique organic foods will appeal to restaurants, hotels, wholesalers and retailers alike.

Some favorites are fresh truffles, live farmed abalone, nuts, and other gluten-free snacks. In Japan, the macadamia milk developed in Victoria without additives will be exhibited for the first time. And unique Australian tea flavors such as wattleseed, pepper berries, lavender and tangerine are served.

Still and sparkling boutique wines from six small regional wineries underline the diversity and world-class quality of the artisanal wines that are now being produced in Victoria. Visitors can also try unique craft beers, as well as pear and cider wines.

Melbourne’s strong Mediterranean influence is celebrated with a selection of fresh antipasti delicacies and premium extra virgin olive oils. Creative desserts like macadamia nut pudding with salted caramel sauce and wild fruit compote with Wattleseed cream will appeal to Japanese people looking for new and unique flavors.

Outback Chef specializes in creating new products and beverages by combining native bush foods and spices from the wild outback. The Chia Company, the world’s largest manufacturer of premium chia seeds, will present its new “Chia Pods” range for the first time in Japan.

On display are traditional Australian favorites made from premium Australian beef. These include premium Angus cocktail beef burgers that were named Best New Food Product by Fine Food Australia last year.

Japan is the largest market for Victoria’s innovative world-class dairy industry. Delicious fruit cream cheeses and milk desserts and ice cream are a feature of the exhibition. Visitors can also find out about new developments in functional milk powders.

There will also be a wide range of ingredients and raw materials suitable for the hospitality and processing industries. Preservative-free vegetable and fruit pastes and a unique butter substitute for the baking industry have great potential in Japan.

Sample delicious new season fruits and nuts from the southern hemisphere’s summer harvest. Deliveries of Victorian fresh grapes arrive just in time for Foodex. Victoria is the center of the grape industry and the booming almond industry, which is now second only to California in terms of production volume.

Following the implementation of the Japan-Australian Economic Partnership Agreement (EPA) this year, tariffs will be reduced or eliminated on many products. This is a great time to discover the potential of Victoria’s food industry and join our mission to be the leading food supplier in Asia.

Adam Cunneen, Victoria’s Tokyo-based Commissioner for Japan, invites visitors to meet Victorian exhibitors and government officials to discuss new opportunities for trade, investment and collaboration.

“It is a great opportunity for the state’s world-class food and beverage companies to showcase their products and services in one of the most sophisticated markets in the world,” said Cunneen.

Foodex will attract more than 2,800 exhibitors from 78 countries and 80,000 trade visitors.

Japan is a major destination for Victorian suppliers, recognized around the world as a safe, reliable, and competitive manufacturer of safe, fresh, and diverse food and beverages. The state exports to more than 100 countries, with major food sectors including dairy, meat, confectionery, horticulture, wine, seafood, and a range of organic foods.

About Melbourne and Victoria

Melbourne is the capital of Victoria – home to people from 235 countries and regions. It was recently voted the World’s Most Livable City for the fourth year in a row by the Economist Intelligence Unit. Melbourne was also voted one of the best new business cities by Fortune magazine and is voted third largest business city by the Organization for Economic Cooperation and Development.

Melbourne’s 4 million people enjoy an enviable lifestyle with outstanding art, food and wine, shopping and a wide range of sports and leisure opportunities. With a population of 5.8 million, Victoria is Australia’s innovation and knowledge center.

Victoria is open to business, with an AAA-rated economy larger than either Singapore or Hong Kong. While Victoria makes up only 3 percent of Australia’s land mass, it is responsible for 22 percent of Australia’s economic activity. Building on an export tradition, exports in 2013/14 amounted to A $ 35.1 billion.

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